İnstitute of Graduate Studies - lisansustu@gelisim.edu.tr
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 İnstitute of Graduate Studies - lisansustu@gelisim.edu.tr

Public Relations And Publicity (Master) (Thesis)








 Why should I choose IGU Public Relations and Publicity Department?


The Department of Public Relations and Publicity aims to train communication specialists who can plan communication practices as a whole, think strategically, establish and manage secure communication ties, in today's world where communication tools are diversified. In order to achieve this aim, the department provides students with knowledge, skills and ethical principles that will be beneficial for both stakeholders and institutions. In this period when the number of corporate companies is increasing, the department focuses on "corporate communication" and trains professionals in the field of communication.


Why should I choose IGU Public Relations and Publicity Department?
 
  • The Department of Public Relations and Publicity aims to train communication specialists who can plan communication practices as a whole, think strategically, establish and manage secure communication ties, in today's world where communication tools are diversified. In order to achieve this aim, the department provides students with knowledge, skills and ethical principles that will be beneficial for both stakeholders and institutions. In this period when the number of corporate companies is increasing, the department focuses on "corporate communication" and trains professionals in the field of communication.
  • Academic staff who are experts in their fields and have both theoretical and practical background.
  • An understanding that emphasizes the need for the public relations practitioner to assume the task of balance in the interaction process established between the institution and the stakeholders.
  • To provide students with knowledge, skills and ethical principles that will be beneficial for both stakeholders and institutions.
  • Focus on “corporate communication” in this period when the number of corporate firms is increasing.
  • To train communication professionals and managers who are prone to the profession, not the members of the profession
Which Courses Can I Take in the Department?
 
1. YEAR
  • INTRODUCTION TO COMMUNICATION
  • STATISTICS IN COMMUNICATION SCIENCES
  • INTRODUCTION TO LAW
  • SCIENTIFIC RESEARCH METHODS
  • INTRODUCTION TO PHILOSOPHY
  • TURKISH LANGUAGE I
  • FOREIGN LANGUAGE I (ENG.)
  • INTRODUCTION TO ECONOMICS I
  • INTRODUCTION TO ADVERTISING
  • INTRODUCTION TO PUBLIC RELATIONS
  • INTRODUCTION TO POLITICAL SCIENCE
  • INTRODUCTION TO SOCIOLOGY
  • TURKISH LANGUAGE II
  • FOREIGN LANGUAGE II (ENG.)
2. YEAR
  • PRINCIPLES OF ATATURK AND HISTORY OF TURKISH REVOLUTION I
  • INTRODUCTION TO SUSTAINABILITY
  • CORPORATE COMMUNICATION
  • CRISIS COMMUNICATION
  • AUTHORSHIP IN CORPORATE COMMUNICATION
  • INTERCULTURAL COMMUNICATION
  • PROFESSIONAL ENGLISH I
  • PRINCIPLES OF ATATURK AND HISTORY OF TURKISH REVOLUTION II
  • INTERPERSONAL COMMUNICATION
  • PUBLIC RELATIONS PRACTICES AND CASE STUDIES
  • NEW MEDIA
  • ACADEMIC ACHIEVEMENT AND SOCIAL LIFE SKILLS
  • COMMUNICATION THEORIES
  • PROFESSIONAL ENGLISH II
3. YEAR
  • CORPORATE IDENTITY AND BRAND MANAGEMENT
  • POLITICAL COMMUNICATION
  • CREATIVE ADVERTISING STRATEGIES
  • INTERNATIONAL MARKETİNG
 
4. YEAR
  • ADVERTISING CAMPAIGNS
  • CORPORATE SOCIAL RESPONSIBILITY AND EVENT MANAGEMENT
  • INTEGRATED MARKETING COMMUNICATION
  • COMMUNICATION ETHICS
Click for the curriculum of the Department of Public Relations and Publicity and the faculty elective course pool.
 
What are the Career Opportunities?
 
Students who have graduated from the Department of Public Relations and Publicity and earned the title of communication specialist primarily work in corporate communication departments of corporate companies, public relations companies and advertising agencies. Our graduates work in corporate communication and marketing departments of institutions and organizations in various sectors, media organizations, non-governmental organizations, etc. He has career opportunities in institutions as a communication specialist, marketing communication specialist, advertiser, creative writer, communication consultant, communication professional. Our graduates who continue their master's programs can also pursue an academic career.
 
Where Can I Find a Job?
 
There are job opportunities in every field of public relations and promotion sector. The trainings are designed with a strategic integrity that overlaps with the agenda of the academy, society, communication sector and business world. Graduates of the department can work in the private and public sectors, ministries, general directorates, regional directorates, local administrations, non-governmental organizations, media, international organizations' public relations, publicity press relations and media planning departments. He can also work as an expert in professional public relations and promotion agencies.
 
 
Which Countries Can I Go to Erasmus+?
  • Belgium
  • Bulgaria
  • Hungary
  • Lithuania
  • Portugal
  • Romania
  • Poland