In this event, we will discuss what rating measurements mean for the advertising and television industry, why they are important and how they are used in the industry. In addition, TİAK's role in the rating measurement processes and TİAK's work in this field will be discussed in detail with the guest of our event, TİAK General Manager Dursun Güleryüz.
Our event will provide a qualified knowledge base for researchers conducting research on ratings measurement and students considering a career in the television and advertising industry. The event, which will take place in a conversation format, is open to all participants.
